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Netflix Raises Prices in Germany and Austria by Two Euros. Premium Tier Tops Twenty for the First Time

Netflix Raises Prices in Germany and Austria by Two Euros. Premium Tier Tops Twenty for the First Time

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Netflix raised subscription prices in Germany and Austria on 3 September. It increased the cost of every tier by two euros a month, pushing the premium plan in Austria above the twenty-euro mark for the first time. Spiegel ↗

In Austria the basic tier rose from 8.99 to 10.99 euros, the standard tier from 13.99 to 15.99 euros, and the premium tier, which offers 4K resolution and spatial audio, from 19.99 to 21.99 euros. In Germany the cheaper ad-supported tier went up from 4.99 to 6.99 euros and the standard subscription also to 15.99 euros. Der Standard ↗

Fees for an additional member, meaning a viewer outside the household, went up as well. On the ad-supported tier it now costs 4.99 euros, on ad-free plans 5.99 euros a month.

The company justified the change by saying it is increasing the value of the service. It last adjusted prices in both countries in April 2024, so almost two and a half years passed between the two changes. n-tv ↗

For viewers elsewhere in the region this is a signal rather than a change to their bill. Netflix does not adjust prices in all countries at once and has not announced new rates for Slovakia or Czechia. The German and Austrian markets are, however, among those where the company tends to introduce changes earlier.

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