Real Madrid hires A22 project chief Bernd Reichart
Real Madrid has hired German manager Bernd Reichart, who previously served as CEO of A22. The company was behind the controversial European Super League project. Reichart is moving to the Spanish club following the project's definitive termination. n-tv ↗
The Super League was meant to represent a new format of the top European club competition. However, the project faced widespread criticism and gradually lost the support of the clubs involved. Real Madrid was among its main pillars, but a few months ago it finally turned away from it.
According to available information, Real Madrid was the last club to withdraw from the plan. The termination of the project also marked the end of Reichart's tenure at A22, the company dedicated to developing this sports project. Tagesspiegel ↗
Reichart's appointment at Real Madrid represents his return to the environment of a club that was closely tied to the Super League. No further details have yet been provided about his new position or the specific tasks he will carry out at the Spanish team.
Real Madrid is among the most prominent European football clubs, and its decision to end support for the Super League contributed to the definitive collapse of the controversial project. Reichart will now work directly within the organization that was one of its key backers.
The Super League was meant to represent a new format of the top European club competition. However, the project faced widespread criticism and gradually lost the support of the clubs involved. Real Madrid was among its main pillars, but a few months ago it finally turned away from it.
According to available information, Real Madrid was the last club to withdraw from the plan. The termination of the project also marked the end of Reichart's tenure at A22, the company dedicated to developing this sports project. Tagesspiegel ↗
Reichart's appointment at Real Madrid represents his return to the environment of a club that was closely tied to the Super League. No further details have yet been provided about his new position or the specific tasks he will carry out at the Spanish team.
Real Madrid is among the most prominent European football clubs, and its decision to end support for the Super League contributed to the definitive collapse of the controversial project. Reichart will now work directly within the organization that was one of its key backers.
This summary was generated by artificial intelligence. It may contain inaccuracies. Please verify information in the original sources below.
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