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Mbappé loses sponsors in China after joke about Mao Zedong

Mbappé loses sponsors in China after joke about Mao Zedong

French footballer Kylian Mbappé lost two advertising partnerships in China after discussing, on a television show, a meme depicting him as a Chinese dictator. In connection with the image, he mentioned former Chinese leader Mao Zedong, which sparked criticism online and among Chinese companies. Die Zeit ↗

Two beverage companies announced the immediate termination of their cooperation with the Real Madrid and French national team striker. In their statements, the companies said they have no tolerance for behavior that hurts the feelings of the Chinese people. Mbappé's likeness had previously appeared on the labels of beverage bottles sold in China. Spiegel.de ↗

The case also affected the broadcasting of the Spanish football league. According to reports in the media, Chinese state television suspended broadcasts of LaLiga matches. The decision came after Mbappé referred to Mao Zedong, the founder of the People's Republic of China and its historical leader, as a dictator. El Pais ↗

Mbappé is also said to have stated that he often laughs at the meme in which his face is altered into the likeness of the Chinese leader. The published information does not state whether the footballer apologized for his remarks or whether he plans to respond to the reactions of the Chinese partners. BBC News ↗

The termination of the contracts could affect Mbappé's commercial activities on the Chinese market. Further developments will depend on the reaction of the footballer, his club, and any decisions by other business partners.

© HotInfo

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Location: China
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