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Porsche Wants to Cut Costs and Sell Fewer Cars for More

Automaker Porsche plans to significantly cut costs in the coming years and focus on its most profitable models. The German manufacturer of luxury sports vehicles unveiled a new strategy following a sharp decline in profits. teraz.sk ↗

The company wants to prioritize more exclusive and expensive vehicles, while expecting a lower sales volume. The goal is to increase profitability and return to more successful business operations. The plans include extensive savings and a change in the model lineup. hnonline.sk ↗

Porsche is facing a slowdown in sales in China, higher costs due to tariffs in the United States, and weaker demand for electric models. The automaker therefore plans to place less emphasis on electrification and pay greater attention to vehicles with higher margins. Trend ↗

CEO Michael Leiters is leaning more strongly toward preserving combustion engines. According to the presented strategy, the iconic 911 model is to remain with a combustion engine, and the automaker does not plan to electrify it in the foreseeable future. Spiegel.de ↗

The new plan is meant to help Porsche overcome a period of weaker financial results. In the coming years, the company wants to adjust production, its model range, and pricing policy so that it relies on a smaller number of vehicles with higher profitability. Tagesspiegel ↗

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