On Wednesday, May 27, Meta globally launched paid packages for its key applications Facebook, Instagram, and WhatsApp. The new subscriptions are called Facebook Plus, Instagram Plus, and WhatsApp Plus, and represent a significant shift in the company's strategy, which has so far relied mainly on free, advertising-funded use of these services. aktuality.sk ↗
The paid versions are meant to offer users expanded features and, in some cases, greater reach. Among the new features mentioned for Instagram is the ability to see who has viewed a story multiple times. However, according to available information, the subscription does not mean the removal of ads, so users will mainly be paying extra for additional options within the existing applications. ta3.com ↗
The step was announced by the company's Chief Product Officer, Naomi Gleit. With this, Meta is responding to the need to diversify its revenue and reduce long-term dependence on advertising. At the same time, the company is facing pressure from investors over extensive spending on artificial intelligence, which is increasing the demand for new revenue sources. ekonomika.sme.sk ↗
The introduction of subscriptions may signal a broader change in how major social platforms operate. Meta is keeping its free model, but alongside it is creating a paid layer of services for users who want to gain additional tools or benefits. Further developments will show whether the subscription becomes a significant source of revenue and how users of the individual apps will respond to it. teraz.sk ↗
Meta launches paid versions of Facebook, Instagram, and WhatsApp
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Sources (6)
Spoločnosť Meta globálne spúšťa platené balíky svojich aplikácií Facebook, Instagram a WhatsApp
aktuality.sk
| 06:19 28.05.
Facebook či Instagram už nebudú len zadarmo: Meta predstavila platené verzie svojich aplikácií
interez.sk
| 07:45 28.05.
Meta spúšťa predplatné Facebook Plus, Instagram Plus aj WhatsApp Plus. Koľko zaplatíme?
mojandroid.sk
| 07:43 28.05.
Meta spúšťa platené verzie Instagramu, Facebooku či WhatsAppu
ekonomika.sme.sk
| 06:25 28.05.
Meta spúšťa platené verzie svojich aplikácií ako Instagram či Facebook
teraz.sk
| 06:10 28.05.
Instagram a WhatsApp budú spoplatnené. V prémiovej verzii uvidíš, kto si tvoju storku pozrel viackrát
Refresher.sk
| 08:40 28.05.
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