A fire at the industrial site of the former Baťa factories in Zlín hit hard at the clothing company Alpine Pro. According to company owner Václav Hrbek, goods worth more than half a billion crowns burned down in the warehouse. The event took place on Thursday, July 9, 2026, when a high-rise building in the former factory complex in the center of Zlín had been on fire since the morning. idnes.cz ↗
Hrbek described the situation as very serious and stated that the company is preparing for the worst-case scenario. The company is at the same time preparing a substitute operation for its e-shop. According to Hrbek, it is to be supplied from stores and relaunched within a week. The fire thus means for the company not only an immediate loss of inventory, but also the need to quickly adjust logistics for online sales. ihned.cz - byznys ↗
Firefighters released drone footage from the intervention showing the burning hall in Zlín. According to available information, no one was injured in the fire. The fire struck historic building 34 in the complex associated with the legacy of Tomáš Baťa. seznamzpravy.cz ↗
The damage is not limited to Alpine Pro alone. According to available information, the footwear brand Vasky also suffered significant losses at the complex, losing 70,000 pairs of shoes, and a foundation lost 30,000 books. Further developments will depend on the extent of the damage, the resumption of operations at the affected companies, and the results of the firefighting intervention at the Zlín complex. hnonline.sk ↗
Alpine Pro lost goods worth half a billion in Zlín fire
This summary was generated by artificial intelligence. It may contain inaccuracies. Please verify information in the original sources below.
Sources (5)
E-shop budeme zásobovat z prodejen, rozjedeme ho do týdne, říká Hrbek z Alpine Pro, který přišel o zboží za půl miliardy
ihned.cz - byznys
| 21:30 09.07.
Alpine Pro přišlo ve Zlíně o zboží za půl miliardy. Počítáme s nejhorším, líčí majitel
idnes.cz
| 20:26 09.07.
Alpine Pro prišlo v Zlíne o tovar za pol miliardy korún. Počítame s najhorším, opisuje majiteľ
hnonline.sk
| 23:41 09.07.
Video: Hasiči ukázali, jak vevnitř vypadá hořící hala ve Zlíně
seznamzpravy.cz
| 21:19 09.07.
Vasky přišly téměř o všechno: Shořelo 70 tisíc párů bot! Nadace ztratila 30 tisíc knih, Alpine Pro zboží za stamiliony
blesk.cz
| 05:00 10.07.
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